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ConsultingAI & IntakeBrandingLSASEOAEOPPCMeta AdsTraditionalWebsites

We grow
your law firm.
More visibility. More signed cases. More revenue.

We put every channel on one team, reaching for one win. That’s what Vincere means.

Book a Call See what we run

Every channel.
One standard.

Consulting

Audits, market pricing and a written growth plan, so every dollar you spend is measured in signed cases.

Plan in 2 to 3 weeksNumbers in writing
  • Intake audit: calls, response times and missed leads
  • Market pricing: click costs, lead costs, competitors
  • Channel plan and budget, with cost per signed case
  • Vendor review and intake training for your team
Learn more about Consulting

AI & Intake Automation

Intake, CRM and AI agents that answer every lead, follow up and turn inquiries into signed clients.

Setup: 2 to 6 weeksYou own every workflow and agent
  • AI intake agent: answers calls, texts and chats 24/7
  • Instant follow-up by text and email, handed to your team
  • CRM and lead-to-client workflows, every lead tracked
  • AI for your staff: summaries, client updates and reviews
Learn more about AI & Intake Automation

Branding Packages

Positioning, messaging and a visual system so the ad, the site and the call sound like one firm.

Timeline: 2 to 4 weeksOne-time project
  • Positioning: who you’re for, what you’re known for
  • Messaging framework and proof points
  • Logo, colour and type system with usage rules
  • Templates for ads, social, signage and stationery
Learn more about Branding

Local Services Ads

Google’s pay-per-call ads at the very top of the page. The fastest route from budget to a ringing phone.

First leads: 1 monthPay per call, not per click
  • Google Screened verification and category build-out
  • Daily budget pacing against your intake capacity
  • Lead listening, tagging and dispute filing
  • Review generation cadence built into your process
Learn more about LSA

Search Engine Optimization

Rankings you keep after the ads stop. Technical foundation first, then content.

First movement: 6 to 12 weeksRankings you keep
  • Technical audit: crawl, index coverage, Core Web Vitals
  • Google Business Profile and map-pack optimization
  • Architecture built around your service lines and cities
  • Content calendar written for intent, not search volume
Learn more about SEO

Answer Engine Optimization

Get named when clients ask ChatGPT and Google’s AI who to hire.

First citations: 4 to 8 weeksPrompt-level tracking
  • Prompt inventory and baseline citation audit
  • Answer-first rewrites of high-intent pages
  • Full schema markup: Organization, Service, FAQ
  • Entity consistency across profiles and directories
Learn more about AEO

Google Search Ads

The top of Google tomorrow, without the lazy defaults that burn budget.

First leads: daysReported in cost per new customer
  • Account restructured by offer and deal value
  • Weekly search-term mining and negative expansion
  • Dedicated landing pages per offer
  • Offline conversion import so bidding chases revenue
Learn more about PPC

Meta Ads

Create demand on Facebook and Instagram and win back visitors who left without calling.

Ramp time: 1 to 2 weeksCreative on a cadence
  • Pixel and Conversions API with event validation
  • Cold, warm and retargeting audience structure
  • Static and video creative produced on a cadence
  • Weekly testing, losers cut fast
Learn more about Meta Ads

Traditional Media

Billboards, TV, radio and direct mail, bought against the same cost-per-client math as everything else.

Launch: 2 to 6 weeksTracked with unique numbers
  • Billboards and out-of-home placement and design
  • TV and radio spots, produced and bought
  • Direct mail, print and local sponsorships
  • A tracking number and landing page for every placement
Learn more about Traditional

Websites

Fast, custom-coded sites that turn every other channel’s traffic into calls.

Build time: 1 to 2 weeksUnder 2s on mobile
  • Custom build, no page-builder bloat
  • Copy written before design, not after
  • Schema, analytics, call tracking wired in at build
  • Migration, redirects and launch QA
Learn more about Websites

We build your plan
before you pay.

No retainer and no guesswork. Before you spend a dollar with us, we study your firm and your market, pick the channels that will actually sign cases, and hand you a written plan: which channels, in what order, with what budget, and what each case should cost. If the numbers don’t work in your market, we’ll tell you.

Get my free plan Call (619) 991-7205
  • Free, no obligation. The plan costs nothing, and you’re not committing to anything by asking for it.
  • No retainer to start. You see the numbers and the fee before any contract exists.
  • Built only for law firms. Every benchmark and channel call comes from legal marketing, not a generic playbook.
  1. 01

    Learn your firm

    Practice areas, case value, close rate and capacity. Your numbers, not an industry benchmark.

    What we look atPractice areasAverage case valueIntake and close rateCaseload capacity
  2. 02

    Price your market

    Real cost per click, per lead and per case in your city, pulled before you spend a dollar.

    What we pullCost per clickCost per leadCompetitor ad spendMap-pack and LSA competition
  3. 03

    Pick the right channels

    Only the ones that fit your market and budget. Some firms need LSA and SEO, some need a billboard. We tell you which, and why.

    What you getChannel mixBudget splitLaunch orderExpected cost per case
Taking an inbound call from a new client

Your next client is searching now.
Be the firm they find.

Google, AI answers, ads and intake, working as one.

  1. SearchThey look for a lawyer
  2. FoundYour firm is the answer
  3. CallAnswered in minutes
  4. SignedA new client

Vincere vs.
the typical agency.

Most agencies get paid the same whether your phone rings or not. We built Vincere the other way around.

Topic
Typical agency
Vincere
How you pay
Typical agencyA monthly retainer, whether it works or not
VincereMostly performance-based: you pay for leads, rankings and results
Before you sign
Typical agencyA sales pitch and a proposal
VincereA free market plan with real costs and our fee in writing
Your website
Typical agencyBuilt on their platform and hard to take with you
VincereYour domain, your content, your site. You own it
Reporting
Typical agencyClicks and impressions in a monthly PDF
VincereCalls, consultations and cost per signed case in a live dashboard
Who you talk to
Typical agencyAn account manager juggling dozens of clients
VincereOne point of contact who knows your numbers
AI search
Typical agencyBuilt for Google alone
VincereGoogle plus AI answers in ChatGPT, Perplexity and AI Overviews
Focus
Typical agencyEvery industry
VincereLaw firms only
Get my free plan

More signed cases.
Less headache.

Marketing analytics dashboard showing spend and results
All your marketing, one dashboardSpend, leads and signed cases, easy to see any time.

Most firms pay for marketing they can’t see the return on. We tie every dollar we spend for you to calls, consultations and signed cases.

We connect the right specialists for every channel, keep them working from one plan, and fix the intake that loses cases after the phone rings.

Then you see all of it in one live dashboard: what you spent on each channel, what it produced, and what each signed case cost. No chasing reports, no digging through five logins.

And if a channel won’t pay off in your market, we’ll tell you on the first call instead of taking a retainer and hoping.

01

More cases from the leads you already get

We fix intake, follow-up and speed to lead first, so fewer callers slip away before they ever talk to you.

02

The right specialists, connected

We bring together the right teams for SEO, ads, intake, your website and even your billboard, and keep them working from one plan and one set of numbers. You deal with us, we handle the coordination.

03

One point of contact

Someone who knows your firm and your numbers, answers straight, and doesn’t make you wait a week for a report to find out what’s working.

04

One dashboard for everything

Spend, calls, consultations and cost per signed case for every channel, live and in one place. Easy to check, easy to share with your partners.

Get your free market plan.

A 30-minute call with a strategist. No obligation, no retainer.

  • Custom marketing strategy
  • Projected lead volume
  • Launch plan and expected costs

Prefer to talk now? (619) 991-7205joe@vincerelegalmarketing.com

Book a strategy call

Pick a time for a free 30-minute call. We will walk through your market and your numbers. No obligation.

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Available times

Pick a day to see open times.

Frequently Asked Questions - FAQs

A law firm marketing agency brings new clients to a firm through channels like SEO, answer engine optimization, Google Local Services Ads, PPC, Meta ads, branding, websites and traditional media. A good one also fixes intake, so the leads you already get turn into signed cases, and reports results in signed cases rather than clicks.
Law firm marketing costs depend on your practice area, your city and the channels you use. Click costs and cost per lead vary widely, so personal injury in a large metro costs far more than estate planning in a smaller market. Vincere prices your market before you commit, including click costs, cost per lead and expected cost per signed case.
No single channel works best for every firm. Local Services Ads and PPC produce calls quickly, SEO and answer engine optimization build lower-cost leads over time, and Meta ads and traditional media build awareness. The right mix depends on your case value, competition and budget, which is what Vincere’s free plan works out.
Answer engine optimization is the work of getting your firm cited in AI answers from tools like Google AI Overviews, ChatGPT and Perplexity. It relies on clear question-and-answer content, structured data, consistent business details and trusted mentions across the web, so AI tools can confidently name your firm when someone asks for a lawyer.
Paid channels such as Local Services Ads, PPC and Meta ads can produce calls within weeks of launch. SEO and answer engine optimization usually take several months to build momentum, then keep producing leads at a lower cost. Most firms pair a fast paid channel with a longer-term organic one.
Vincere works with US law firms across personal injury, criminal defense, family law, estate planning, immigration, employment, business law and other practice areas. Each plan is built around the practice area’s case values, how clients search and how competitive the local market is.
On the free 30-minute strategy call, Vincere learns your practice areas, case values, intake and budget, then walks through what your market costs. You leave with a recommended channel mix, launch order and expected cost per signed case. There is no obligation and no retainer to start.
Free market breakdown. Projected volume, cost per new customer, and our fee, before you commit.
Get Pricing